A Square Booking Website for Bare Glow by Chloe

A Square Booking Website for Bare Glow by Chloe

Client
Industry
Beauty & Personal Care
Technologies
Square Online, Square Appointments

Summary

Bare Glow by Chloe needed a website that matched the soft, personal feel of the brand and made booking simple. INNERLUXES built the site on Square Online and connected it with Square Appointments, so services, appointments, and payments all flow together in one place. Clients now book everything online. The booking headaches are gone, and the owner has a site that looks the way she always wanted her brand to feel.

About the Client

Bare Glow by Chloe is a beauty and personal care studio led by Chloe, its owner and esthetician. The studio offers skincare and esthetician services to clients who book appointments for personal treatments.

Booking Headaches Were Getting in the Way of the Brand

Chloe wanted her clients to book everything online without friction. Before the new site, appointments, services, and payments did not flow together, and managing bookings created constant headaches. She also cared deeply about how the brand felt. The website had to look soft and personal, the way she wanted Bare Glow by Chloe to feel, not like a generic template. She needed one place where a client could see a service, pick a time, and pay, with a design that matched her studio's warm, personal style.

INNERLUXES Built the Site Around Square

INNERLUXES built the website on Square Online and designed it around Chloe's brand. The team connected Square Appointments so services, booking, and payments work together as one flow. Clients can browse services, choose a time, and pay online in a few steps. INNERLUXES kept the design soft and personal to match the feel Chloe wanted, and shipped a site she can run herself through Square.

  • Square Online website — INNERLUXES built the full site on Square Online, giving Bare Glow by Chloe one home for its brand and services.
  • Online appointment booking — Square Appointments lets clients book every service online, ending the manual booking headaches.
  • Connected payments — Appointments, services, and payments flow together in one Square-based system.
  • Soft, personal design — The site looks soft and personal, matching the way Chloe wanted her brand to feel.

Results

Clients of Bare Glow by Chloe now book everything online. Appointments, services, and payments flow together through Square, so Chloe no longer has to manage bookings by hand. The site also gives the brand the soft, personal look she asked for. In her own words, the booking headaches are gone, and the site looks beautiful.

Technologies and Tools

Platform: Square Online, Square Appointments.