Why Trust INNERLUXES with Your Dynamics 365
You need a team that knows Dynamics 365 inside out — not one that’s learning on your project. Customization is one part of our full range of Dynamics 365 services, backed by a quality management system and the wider Microsoft consulting practice at INNERLUXES.
- in software development with deep expertise in the Microsoft ecosystem.
- 132+ IT professionals including C#/.NET specialists who work exclusively in Dynamics 365.
- Certified Microsoft Partner — we’ve been in the Microsoft ecosystem long enough to know every corner of it.
- 68+ projects delivered across 30+ industries — real clients, real results, real depth.
How We Build a Unique Solution from Dynamics 365
You don’t always need a custom build from scratch. And you don’t always need just configuration either. What you need is the right mix — and that’s exactly what we find for you.
We start by squeezing everything possible out of Dynamics 365’s built-in features, then go further with custom code when the platform alone isn’t enough.
Dynamics 365 Configuration
- Match the UI to your brand look and feel.
- Custom views, dashboards, and filters — no code needed.
- Multiple languages for global teams.
- User roles and permissions aligned to your org structure.
- Streamlined navigation to reduce clicks and save time.
- Keeps costs down and upgrades smooth.
Dynamics 365 Customization
- Custom entities, metadata, schema, and business logic.
- Forms, views, dashboards, and notification templates.
- Custom workflows matching how your business actually operates.
- Full mobile optimization — field teams included.
- Upgrade-safe code that won’t break on Microsoft updates.
- Integrations with tools your team already relies on.
Custom Module Development
- Specialized calculators and quoting tools built into your CRM.
- Automatic lead scoring based on your own logic.
- One-click proposal and quote generation.
- Deep ERP, accounting, marketing, and HR integrations.
- Social media data pulled into customer records.
- Industry-specific compliance and reporting tools, including a charts and BI solution.
Creating a Custom CRM from Dynamics 365 Apps
Dynamics 365 has a lot of apps. We focus deep where it matters most — the three that form the core of any serious CRM setup.
Sales
Custom sales pipelines that reflect your real sales process. One-click quote and proposal generation, automated follow-up sequences, sales performance dashboards, and territory & quota management built into the workflow.
Marketing
Custom email, landing page, and lead capture templates. Smart customer segments, multi-channel journey mapping, event pages connected to your CRM, and campaign ROI tracking tied to real pipeline data.
Customer Service
Custom case management workflows built around your support process. A self-service customer portal, integrations with preferred support channels, SLA tracking, automatic escalation rules, and a knowledge base connected to case resolution — ideal for a help desk setup.
Quoting & Proposals
One-click quote generation, custom approval workflows, branded proposal templates, and automated pricing calculations — all built directly into your Dynamics 365 Sales environment.
Lead Management
Custom lead scoring based on your own criteria, automated assignment rules, source tracking, nurture workflow automation, and conversion analytics tied to revenue outcomes.
Third-Party Integrations
We connect Dynamics 365 to your ERP, accounting software, HR platforms, marketing tools, and any other system your team relies on — so data flows automatically and your team stops re-entering the same information twice. Common connections include SharePoint and Microsoft 365, with help from our Microsoft 365 consulting, Microsoft 365 migration, and Microsoft 365 managed services teams.
A customized Dynamics 365 rarely lives alone. We routinely extend it into the wider Microsoft estate — pairing your CRM with collaboration, content, and intranet workloads so every team works from one connected source of truth. Capabilities our clients combine with Dynamics 365 include:
- End-to-end SharePoint solutions — from portals and intranets (including business and social variants) to add-ins.
- Content workloads: content management, document management, contract management, and knowledge management.
- People and support workloads: HR management, learning management, and ticketing and help desk.
- Delivery across the full SharePoint lifecycle: consulting, development, migration, integration, support, a health check, and managed services.
- Cloud footing for smaller teams: Azure for small business.
Abuzar Ghifari
Principal Architect, ERP & CRM Expert
at INNERLUXES
“Every Dynamics 365 customization we deliver is tested in a dedicated sandbox before it ever touches the live environment. We verify upgrade-safety, integration integrity, and user experience across every change — so our clients go live with confidence, not fingers crossed.
Selected Dynamics 365 Projects by InnerLuxes
You Think Customization Is Burdensome?
It doesn’t have to be. We've learning how to make this process smooth for our clients. Three principles guide everything we do.
Safe development environment
Every change we make is built and tested in a sandbox first. Your live system stays untouched until everything is ready and verified. Zero risk to production.
Focus on user experience
A customization that confuses your team isn’t a customization — it’s a problem. We make sure every change feels natural, intuitive, and actually gets used.
Strong self-management
We agree on a communication schedule upfront and stick to it. You won’t get random messages asking questions we should already know the answers to. We manage ourselves so you can focus on your business.
Certified Microsoft expertise
As a certified Microsoft Partner, we bring accredited knowledge of Dynamics 365 — not guesswork. Our developers specialize in the platform, not generalists figuring it out as they go.
Upgrade-safe code, always
We write within Microsoft’s supported extension model so your customizations survive every platform update. No firefighting after Microsoft releases a new version.
Scalable by design
Every module and integration we build is designed to grow with your business. Adding new features, users, or business units later is fast, clean, and cost-effective.
Technologies We Use for Dynamics 365 Customization
We combine Microsoft’s certified toolset with modern development practices — choosing the right technology for your specific CRM needs. Where it helps, we extend customizations with Power Apps, SharePoint services, Microsoft Teams, and the broader Microsoft 365 suite, all running on Microsoft Azure — and our Azure consulting team can advise on the advantages of Microsoft Azure for your CRM.
Microsoft Dynamics 365 & Power Platform
Dynamics 365
Power Apps
Power Automate
Power BI
SharePoint
Azure ADBack-end & Development Languages
.NET / C#
JavaScript
TypeScript
PythonFront-end & UI
React
Angular
HTML5
CSS3Databases & Data Storages
Azure SQL
SQL Server
PostgreSQL
Cosmos DB
MongoDBCloud & Infrastructure
Azure DevOps
Blob Storage
Synapse Analytics
MS FabricDevOps & CI/CD
Docker
Jenkins
TeamCity
TerraformChoose Your Service Option
Dynamics 365 consulting
You need clarity before you commit. Our consultants assess your current setup, identify gaps, and define the exact customizations that will give you the most value.
I’m Interested →Full customization &
development
Hand your Dynamics 365 project to a team of certified specialists. We build custom modules, integrations, and workflows — cleanly and upgrade-safely.
I’m Interested →Dynamics 365 support
& maintenance
Your Dynamics 365 needs ongoing care as your business evolves. We provide L1–L3 support, updates, and continuous improvements — long after go-live.
I’m Interested →Dynamics 365 Customization – Q&A
Configuration uses Dynamics 365’s built-in no-code tools — adjusting views, dashboards, roles, and UI without touching code. Customization goes further: we write code to build new entities, workflows, integrations, and modules the platform alone can’t deliver. We always maximize configuration first to keep your costs down and upgrades smooth.
No. We write upgrade-safe code following Microsoft’s supported extension model. Every change is built and tested in a sandbox environment first — your live system is never at risk during development.
Absolutely. We build integrations with ERP, accounting, marketing, HR platforms, and any other tools your team relies on. Our goal is a connected system where data flows automatically — no manual re-entry, no silos.